Best Tools to Create Pinterest Video Pins Easily
From beginner-friendly to professional-grade, these 8 video editors make creating Pinterest video pins fast, simple, and effective.
In This Article
Why Video Pins Matter on Pinterest
8 Best Tools for Pinterest Video Pins
What to Keep in Mind When Creating Video Pins
Pinterest isn’t just about pretty images anymore. Video pins are taking over. They stop scrollers in their tracks, boost engagement, and get more clicks than static pins. The best part? With the right tools, anyone can design eye-catching, professional-looking video pins that stand out and drive traffic.
Here are the top tools that make Pinterest video pin creation easy and effective, even if you’ve never done video editing before.
Why Video Pins Are Important on Pinterest
Higher Engagement
Video catches attention in the feed far better than static images. Movement naturally draws the eye while users are scrolling.
More Saves & Shares
People love saving and sharing informative or inspiring video content, which extends your reach to new audiences.
Better Visibility
Pinterest actively pushes video pins in feeds and search results, giving your content a distribution advantage.
Stronger Storytelling
Video lets you show processes, transformations, and tutorials in ways that static images simply can’t match.
Want to see the difference between formats? Check out our comparison of static pins vs video pins to see which works better for different goals.
8 Best Tools for Creating Pinterest Video Pins
Canva
Canva is one of the best and easiest tools for creating Pinterest video pins. If you’ve ever designed posters, social media posts, or logos, you probably know how user-friendly it is.
Why Canva is great for Pinterest video pins:
- Ready-made templates – Thousands of Pinterest video pin templates so you don’t have to start from scratch
- Drag-and-drop editing – No design or editing skills required, perfect for beginners
- Stock videos & music – Access a vast library of stock footage, animations, and background music
- Mobile app – Create and edit video pins on your phone anytime
InVideo
InVideo is a great option if you want story-style, professional video pins. It’s built for businesses, bloggers, and marketers who want more control over animations and transitions.
Key features:
- Beautiful templates – Designed specifically for engagement and professional quality
- Music library – Choose from royalty-free tracks to enhance your videos
- Voiceover option – Add your voice to explain your product or idea
- Text animation – Creative text movement that keeps viewers watching
Adobe Express
Adobe Express (formerly Adobe Spark) offers a powerful video editor with the reliability of Adobe. It’s simpler than Premiere Pro but still packed with useful features for creators.
What Adobe Express offers:
- Ready-made video templates designed for Pinterest and other social platforms
- Smooth text animations and motion effects with just a few clicks
- Adobe Stock access – High-quality photos, videos, and design assets
- Desktop and mobile – Edit flexibly on either device
Animoto
Animoto is one of the oldest online video makers, and it’s still popular because it’s the easiest tool on this list for absolute beginners.
What makes Animoto good:
- Simple user experience – Even first-timers can use it within minutes
- Drag-and-drop builder – Add photos, video clips, and music easily
- Built-in music library – Licensed music tracks included
- Social media sizes – Includes Pinterest-compatible vertical formats
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See Plans →Kapwing
Kapwing is a web-based editor that makes video creation easy and fast. No software to download. It works directly in your browser.
Why creators love Kapwing:
- Browser-based – Edit video without installing any software
- Quick editing – Trim, crop, and add text in minutes
- Collaborative editing – Teams can work on the same project together
- Auto-subtitles – Add captions effortlessly for better engagement
Veed.io
Veed.io is an online video editor designed for social media content. Its standout feature is automatic subtitle generation, which is critical since most Pinterest users watch videos without sound.
Key features:
- Automatic subtitles – Essential for viewers who watch without sound
- Templates & assets – Ready-to-use stock content for fast creation
- Text animations & filters – Visual effects that make videos stand out
- Cloud storage – Save your projects online and access them from anywhere
Clipchamp
Clipchamp is a user-friendly video maker owned by Microsoft. It’s free to use with no watermarks and offers enough features to create professional video pins.
What Clipchamp offers:
- Easy-to-use interface – Simple enough for complete beginners
- Social media templates – Ready-made formats including Pinterest vertical
- Full editing suite – Trim clips, add text, include background music, and apply effects
- No watermarks on free plan – Export clean videos without paying
Biteable
If you love animated videos, Biteable is a great choice. It helps you create short, fun, and shareable animated pins that stand out in the feed.
What Biteable offers:
- Animated templates – Design short, visually appealing video pins easily
- Simple editing – Add text, icons, and animations without advanced skills
- Built-in music library – Enhance videos with background audio
- Shareable formats – Export in sizes optimized for Pinterest
Quick Comparison Table
| Tool | Best For | Free Plan | Key Strength |
|---|---|---|---|
| Canva | Everyone | Yes | Templates + ease of use |
| InVideo | Business / marketers | Yes (limited) | Story-style professional video |
| Adobe Express | Adobe users | Yes | Adobe Stock + polish |
| Animoto | Beginners | Yes (limited) | Simplest learning curve |
| Kapwing | Teams | Yes | Browser-based + collaboration |
| Veed.io | Subtitle-heavy content | Yes | Auto-subtitles |
| Clipchamp | Budget-conscious creators | Yes (no watermarks) | Free with no limits |
| Biteable | Animated content | Yes (limited) | Animation templates |
What to Keep in Mind When Creating Video Pins for Pinterest
Video Pin Best Practices
- Hook in the first 3 seconds – Focus on grabbing attention immediately while users are scrolling
- Use vertical 9:16 format – This fills the most screen space in the Pinterest feed
- Add clear text overlays – Most viewers watch without sound, so your message needs to work silently
- Keep it short – 6-20 seconds is the sweet spot for engagement
- Stay consistent – Use similar fonts, colors, and design style across your video pins
- Use subtle animations – Light motion or background music should enhance the video, not distract from it
- Don’t overcrowd – Avoid cramming too much text or too many effects into one video
- Include a call-to-action – Tell viewers what to do next: save, click, or learn more
Avoid common Pinterest mistakes that can hurt your video pin performance, and learn the different types of Pinterest pins to understand where video fits into your overall strategy.
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