1. Who We Are & How to Contact Us

84pins is a marketing service operated by:

McFarland Marketing LLC
1770 South Young Cir #2615, Hollywood, FL 33020

Email: support@84pins.com

If you have questions about this Privacy Policy or our data practices, you can contact us at the email above.

2. Information We Collect

We collect information in three main ways:

A. Information You Provide to Us

This includes:

• Contact details – name, email address, phone number, business name.
• Account & onboarding information – website URL, social handles (including Pinterest), preferred usernames, brand details, project goals, and any information you include in onboarding forms or messages.
• Content & brand assets – logos, images, videos, brand guidelines, fonts, color palettes, Google Drive/Dropbox links, and similar materials you share so we can create and publish content on your behalf.
• Access information – if you choose to give us collaborator access or login credentials for platforms (e.g., Pinterest or other tools), we will use them solely to deliver the Services. We strongly encourage using role-based access and not reusing passwords.
• Payment-related information – we do not store full credit card numbers. When you subscribe or pay, your payment information is processed by our third-party payment processor (such as Stripe). They collect and process your payment data in accordance with their own privacy policy.

B. Information Collected Automatically

When you visit our Site, we may automatically collect:

• Usage data – pages visited, links clicked, time on page, referring URLs.
• Device & technical data – IP address, browser type, operating system, device identifiers, and similar technical information.
• Cookies & similar technologies – small data files placed on your device to remember your preferences, understand Site usage, and improve performance.

You can control cookies through your browser settings, but disabling some cookies may affect parts of the Site.

C. Information from Third Parties

We may receive information about you from:

• Payment processors (e.g., Stripe) confirming payment status or subscription details.
• Analytics providers (e.g., Google Analytics) giving us aggregated usage data.
• Public sources or social platforms (e.g., public Pinterest profiles) where your brand is visible.

3. How We Use Your Information

We use the information we collect for purposes including:

• Providing and operating the Services
  • Creating and scheduling Pinterest posts on your behalf
  • Setting up or optimizing Pinterest accounts and boards
  • Accessing and using your approved content sources
• Customer support & communication
  • Responding to inquiries and support requests
  • Sending important service updates, onboarding instructions, and notices about your account
• Billing & account management
  • Processing payments and subscriptions
  • Managing renewals, upgrades, downgrades, and cancellations
  • Detecting and preventing fraud or misuse
• Improving the Site & Services
  • Monitoring performance and usage
  • Developing new features, templates, or offerings
  • Running A/B tests and internal analytics
• Marketing & promotions (within reason)
  • Sending you information about 84pins offers, content, or features we believe may be relevant to you
  • You can opt out of marketing emails at any time by using the unsubscribe link included in those messages.
• Legal, safety, and compliance
  • Enforcing our Terms of Service
  • Protecting our rights, privacy, safety, and property, and that of our users and others
  • Complying with applicable laws, regulations, or legal processes

4. Legal Bases (for EEA/UK Visitors)

If you are located in the European Economic Area or the United Kingdom, we process your personal data only when we have a valid legal basis, such as:

• Contract – to perform our contract with you (e.g., delivering the Services you purchase).
• Legitimate interests – to operate, improve, and secure our Services, provided these interests are not overridden by your rights.
• Consent – for certain optional activities (e.g., some marketing). You can withdraw consent at any time.
• Legal obligation – where we must comply with law.

5. How We Share Information

We do not sell your personal information.

We may share your information with:

• Service providers and vendors – companies that help us operate our Site and Services, such as:
  • Payment processors (e.g., Stripe)
  • Form and website tools (e.g., WordPress plugins like Gravity Forms, Elementor)
  • Cloud storage and collaboration tools (e.g., Google Drive, Dropbox)
  • Email and support platforms
• Analytics providers – to understand how visitors use our Site and improve performance.
• Professional advisors – lawyers, accountants, or consultants where necessary.
• Authorities and others – when required by law or to protect our rights, safety, or property, or that of others.
• Business transfers – in connection with a merger, acquisition, asset sale, or similar transaction involving 84pins or McFarland Marketing LLC.

Where possible, we require third parties to use your information only as needed to provide services to us and to handle it in accordance with applicable privacy laws.

6. Payment Processing

Payments for subscriptions and services are processed by Stripe or another third-party payment provider.

• We do not store your full credit card number on our servers.
• Your payment information is handled directly by the payment processor, which is responsible for securing your payment data.

Please refer to your payment processor’s own privacy policy for more details on how they handle your information.

7. Data Retention

We keep your information only as long as necessary for the purposes described in this Policy, including:

• Providing the Services and maintaining your account
• Complying with legal, tax, and accounting obligations
• Resolving disputes and enforcing our agreements

When we no longer need your information, we will delete or anonymize it where reasonably possible.

If you cancel your subscription, we may retain limited information (such as invoices, account history, and basic contact details) for legal and operational reasons.

8. Your Choices & Rights

Email communications

You can opt out of marketing emails at any time by clicking the “unsubscribe” link in the email. We may still send you non-promotional messages related to your account or the Services (e.g., billing, important updates).

Access, update, or delete your information

Depending on your location, you may have rights to:

• Access the personal information we hold about you
• Request corrections or updates
• Request deletion of certain information
• Object to or restrict certain processing
• Request a copy of your data in a portable format

To exercise these rights, contact us at support@84pins.com. We may need to verify your identity before fulfilling certain requests.

If you are in the EEA, UK, or another region with specific privacy rights, you may also have the right to lodge a complaint with your local data protection authority.

9. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences
• Understand how visitors use our Site
• Improve performance and user experience

You can control or delete cookies via your browser settings. Some features of the Site may not function properly if you disable cookies.

If we use additional tracking or advertising technologies (such as retargeting pixels), we will describe them here or in a separate cookie notice.

10. Data Security

We use reasonable technical and organizational measures to protect your information from unauthorized access, loss, misuse, or alteration.

However, no method of transmission over the Internet or electronic storage is 100% secure, so we cannot guarantee absolute security.

If you choose to share platform logins or other sensitive details with us, we will use them only as necessary to deliver the Services, and you remain responsible for:

• Maintaining the security of your accounts
• Changing passwords if access is revoked or compromised
• Using unique, strong passwords for each service

11. Children’s Privacy

Our Site and Services are not intended for children under 16 and we do not knowingly collect personal information from children.

If we learn that we have collected information from a child under 16, we will take reasonable steps to delete it. If you believe a child has provided us with personal information, please contact us at support@84pins.com.

12. Third-Party Links

Our Site may contain links to third-party websites, services, or platforms (such as Pinterest, Google Drive, Dropbox, or others).

We are not responsible for the privacy practices or content of these third parties. We encourage you to review their privacy policies before providing any personal information.

13. International Transfers

Our business is based in the United States, and your information may be stored or processed in the U.S. or other countries that may have different data protection laws than your country of residence.

Where required by law, we will take appropriate steps to ensure that international transfers of personal information include appropriate safeguards.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we do, we will revise the “Last updated” date at the top of this page. In some cases, we may provide additional notice (such as by email or a notice on the Site).

Your continued use of the Site or Services after any changes become effective means you accept the updated Policy.

15. How to Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: support@84pins.com
Postal mail: 1770 South Young Cir #2615, Hollywood, FL 33020